Just Start. Start Now. Fail Often. Enjoy

We're Often In A Hurry To Finish. Or In A Hurry To Close A Sale. What Happens When We Adopt The Posture Of Being In A Hurry To Be Generous? With Resources Or Insight Or Access Or Kindness... It's An Interesting Sort Of Impatience.

Just Because Something Is Easy To Measure Doesn't Mean It's Important.

Marketing Is The Way Your People Answer The Phone, The Typesetting On Your Bills And Your Return Policy.

Marketers Have To Move Upstream Now. We Have To Stop Being The Last Step In The Process And Start Being The First Step.

If You're Different Somehow And Have Made Yourself Unique, People Will Find You And Pay You More.