It's Hard To Build A Brand, Competitively,

Eighty Percent Of What Everyone's Talking About Never Happens. I Don't Mean In Terms Of Product Development That's Happening Right Now, I'm Talking About The Far-flung Visions Of The Future.

I Can't Say The Advertising Model Is Obsolete Yet But It Doesn't Make A Lot Of Sense In The Long Range.

But I Think Technology Advertising Will Have To Stop Addressing How Products Are Made And Concentrate More On What A Product Will Do For The Consumer.

Charlie Rose Is The Ultimate Ad.

If You Really Think About It, When Watching Television, You Have Product Placement All The Time.